Business Opinion

How to write good articles for online platforms…

Takasununguka Ziki
Written by Takasununguka Ziki

By Takasununguka Ziki

Writing is a trade and calling that needs real and unfettered passion. It is this unbridled call that sets out the writer on a growth trajectory day in day out. The writer almost always matures with age, just like the proverbial wine.

As you take up the satisfying call to live the life of a writer, you ought to realize that there is always need to mature and develop into a good writer. This takes maximum discipline, dedication and steadfast loyalty to the call to duty. When the writers duty calls, he does not wait for tomorrow, but sets out with stylus and scroll in hand to put pen to paper, creating what will endure the test of time and fly into eternity.

That call always supersedes the ephemeral and graduates into things that will live for posterity. Motivation is the greatest tool that will keep the writer buoyant and floating into the future. Without it, the writer won’t get anywhere. They will almost always fizzle out and die down like flames off burning paper.

Steps to Creating good articles

STEP 1: SELECT YOUR TOPIC.
Choose a topic that interests you enough to focus on it and produce good work in the shortest possible time. Stay loose and avoid getting too analytical.

STEP 2: ADDRESS YOUR AUDIENCE’S NEEDS.
Know the audience you want to address and cater for their expectations.

STEP 3: RESEARCH.
Research will ground your article in facts not assumptions. Details to include with your draft research findings are:
1.Statistics
2.Quotes by well-known people
3 . definitions – correct definitions
4.Quotes and examples from people like the reader or from popular books on the subject
5.References to other media (film, television, radio)

Collect everything you have gathered and put it together. Don’t forget to keep track of sources in case you are later asked by an editor to verify them.

STEP 4: SMOOTHEN YOUR DRAFT.
Keeping your audience in mind, write a tighter draft incorporating the new supporting information you’ve collected.
READ through your draft article.
This time when you read your draft, ask yourself: Is it working? Is it too general, too lightweight, uninteresting, unclear or choppy? Work on improving the aspect of retaining interest in the audience.

STEP 5: MAKE IT SPECIFIC.
Double-check to see that you’ve included every pertinent detail. Make it specific to the dictates spelt out in the Title or article topic.

STEP 6: READ, REVISE, REPEAT.
Read the draft of your article out loud to a supportive friend. Then, ask him or her for her review. Use your best judgment in deciding what changes, if any, need to be made.

TAKE CARE OF ALL ERRORS

  • Never send in an article for publication with errors in it. Keep developing in your writing techniques and learn to do away with “silly errors” like grammatical errors. Tenses, wrong spellings especially of names of people, events and places will kill the purpose of an article. Readers won’t take you seriously.

LAST MINUTE CHECKS
Rewrite, read aloud, rewrite, read aloud, rewrite, find a proofreader and, only when you’re satisfied you’ve written an effective article, submit your piece to the Editor for publication .

Happy writing!

Takasununguka Ziki

Author at Zim Talks TV
There is only one like me in the world therefore hard to pawn it off
Takasununguka Ziki

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